Amazon Automated Reports

What are Amazon Automated Reports?

amazon automated reports are preconfigured or individually configurable data exports, which help sellers and vendors analyze their sales, advertising, and inventory metrics. These reports are generated at regular intervals and can be automatically downloaded or sent via email.

Using automated reports saves time and enables companies to Monitor data efficientlywithout manually clicking through Amazon dashboards.

What automated reports are there?

Amazon offers a variety of reports for various areas of business:

1. Sales reports

📌 Benefit: Overview of sales, orders and sales volumes.
📌 Sample reports:

• Order reports: Shows all completed and open orders.
• Sales and traffic report: Includes important KPIs such as Page views, conversion rate, and units sold.

2. Advertising reports (PPC and DSP reports)

📌 Benefit: Optimizing Amazon advertising campaigns through detailed analyses.
📌 Sample reports:

• Keyword performance report: Shows which search terms convert best.
• Placement performance report: Analysis of advertising placements and their effectiveness.
• DSP reports: Evaluation of retargeting campaigns via Amazon DSP.

3. Inventory reports

📌 Benefit: Assistance with inventory management and to avoid inventory bottlenecks.
📌 Sample reports:

• Inventory report: Shows current inventory levels, FBA status, and potential bottlenecks.
• Penalties report: Informs about FBA storage fees or excess inventory.

4. Financial and accounting reports

📌 Benefit: Transparent financial overview of income, expenditure and fees.
📌 Sample reports:

• Payment summary report: Shows all transactions made.
• Reimbursement report: List all refunds for customers.

Benefits of Amazon Automated Reports

✅ saving time — No need to collect data manually.
✅ Regular updates — Reports can be generated daily, weekly, or monthly.
✅ Well-founded decisions — Detailed insights help optimize Sales, inventory, and advertising.
✅ Easy integration — Automated reports can be found in BI tools or Excel further process.

Who are automated reports for?

🔹 Amazon sellers & vendors — To always keep an eye on sales figures and inventories.
🔹 Amazon advertisers & agencies — To optimize PPC and DSP campaigns.
🔹 Companies with high sales volumes — To automate data evaluation and optimize business processes.

🔗 More info & setup: Amazon Seller Central reports

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Automated reports on Amazon are a powerful tool for data-driven optimizations. They help sellers, vendors, and agencies to work more efficiently, reduce costs and continuously improve the sales strategy.

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