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Insights and resources to help your business achieve financial success

Discover expert advice, industry trends, and practical financial strategies to help you build a successful business. Stay informed about the latest developments in accounting and tax.
October 5, 2023

Findings from Amazon's 2022 Sustainability Report

Amazon is revolutionizing online shopping with AI-generated review highlights: A deep insight into the benefits, concerns, and potential impact of this innovation on the shopping experience.
Julia Panse
September 14, 2023

Amazon relies on AI: New highlights for customer reviews

Since the introduction of customer reviews in 1995, Amazon has continuously developed the online shopping process. Well...
Julia Panse

Your growth is our mission

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5 min.
June 19, 2026

Amazon-Kampagnen für den gesamten Verkaufstrichter: Was der neue KI-Kampagnentyp für Marken bedeutet

Amazon Full Funnel Campaigns sind ein AI-gestützter Kampagnentyp, der Werbung über Awareness, Consideration und Conversion hinweg stärker verbinden soll. Brands sollten vor dem Einsatz Ziele, Datenbasis, Creatives, Budgetlogik und Reporting prüfen.
Julia Panse
News
4 min.
June 19, 2026

Amazon Business Gebühren ab 1. August 2026: Was Seller jetzt prüfen sollten

Amazon ändert ab 1. August 2026 die Berechnung bestimmter Verkaufsgebühren für grenzüberschreitende Amazon Business-Bestellungen in Europa.
Julia Panse
News
8 min
May 25, 2026

Amazon Agency Pricing

Transparent Amazon agency pricing: Learn what professional Amazon support costs, how ama-X structures Foundation and Growth packages, and which model fits your Seller or Vendor business.
Julia Panse
Counsels
2 min
August 27, 2024

New Amazon Dashboard: Reduce Returns & Improve Experience

Amazon has introduced a new dashboard for its retailers, which aims to...
Julia Panse
Counsels
News
3 min
June 10, 2024

Amazon search results page (SERP)

If you're involved in selling and optimizing products on Amazon, you'll...
Julia Panse
Counsels
10 min
March 21, 2024

How to: The Ultimate Amazon Brand Store Guide

The Brand Store is like having your own Website, but on Amazon. Learn how to…
Julia Panse
Counsels
8 min
March 24, 2024

Optimising Your Amazon Brand Store: Tips & Best Practices

An Amazon Brand Store is your showcase on Amazon to highlight your brand and products.…
Julia Panse
Counsels
1 min
March 17, 2024

Topic-based targeting for Sponsored Brands

Amazon is expanding its advertising offering to include topic-related targeting for Sponsored Brands. The innovation aims to...
Julia Panse
Counsels
News
2 min
March 15, 2024

Amazon launches new cloud services for Europe

Amazon Web Services unveils AWS European Sovereign Cloud Amazon Web Services (AWS) has launched...
Julia Panse
Counsels
News
1 min
March 15, 2024

Change the return period on Amazon

Verkürzung der Rückgabefrist Ab dem 25. April wird Amazon die Zeitspanne für die Rückgabe vieler…
Julia Panse
Counsels
News
6 min
March 5, 2024

More growth tools: promotions on Amazon

Offer codes are a great tool for driving traffic from social media and other platforms to your Amazon product pages.
Julia Panse
Counsels
10 min
March 5, 2024

An Introduction: Growth Tools for Brands on Amazon

In the world of online commerce, Amazon stands as an undisputed powerhouse. For brands looking…
Julia Panse
Counsels
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